startups i’d invest in today

at some point in the next 10 years, i plan to start an angellist syndicate. until then, i’ll be writing occasional (timestamped) posts detailing the companies i would invest in today, and why i’d invest in them. the goal is to build a track record of predictions around startup success before it’s happened. most companies i’ll look at will be in the tech and food…

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language and hidden meaning

last week i listened to a podcast with peter thiel and tyler cowen (link). in the q&a section at the end, peter says something that struck me about the hidden meaning we have in language: “I’m skeptical of people who excessively invoke science as an incantation of sorts. When you use the word science it’s often a tell, like in poker, that you’re bluffing and…

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why you should find things you hate doing

one of the bigger things i’ve learned while running kettle & fire is that there are a LOT of things i hate doing. bookkeeping, accounting, reading contracts, any sort of admin stuff that feels boring. dealing with sending in amazon inventory. calls with agencies. working on legal stuff. bleh. this aversion to doing stuff like the above has had really, really, painfully negative consequences for kettle &…

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Meta Problems and the Problem Stack

After leaving Rackspace (post Exceptional acquisition), I was stuck with what felt (to me) like the ultimate first world problem. I didn’t know what company to start next. In the end, I started Kettle & Fire bone broth. I also ended up buying another company, Fomo, in the marketing tools space — another space I knew well. Both are going well and I’m quite happy with where…

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zero sum

someone yesterday asked me what i thought about the food industry (i run kettle & fire, a bone broth company) after coming from tech. truthfully, it’s amazing – the parts i’m involved with, at least. i love being in the same world as companies like purewod, perfect keto, misfit and kind, all working to improve the food system and create delicious-yet-healthy products. products that can…

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